Check Out Our Top Training Programs

Unleash The Power of Coaching™

Sales Pro Trak 3.0™

13 – Module Master Certification Course.

Our primary objective is to equip your sales team with real and practical skills that dramatically grows sales and can be replicated over and over. Our programs become your programs.  We focus on 3 critical areas; emotional intelligence, sales process and basic sales skills.  Let us help you find, win, and keep the very best customers.

Emotional Intelligence

8 – Module Program.

A recent study of emotional intelligence, alongside 33 other important workplace skills, found that emotional intelligence is the single strongest predictor of workplace performance, explaining a full 58% of success in all types of jobs. Furthermore, similar studies have found that 90% of top performers are also high in emotional intelligence. 

Developing High Performance Leaders

8 – 12 Module Program (Custom)

Most companies today, whether large or small, struggle with the common dilemma of how to make their organization more productive. People are your #1 competitive advantage.  Investing in their development instills high-performance behaviors that create strong highly competitive leaders who move the company forward.

The Power of Trust™

8 – Module Program

We believe most successful organizations are those that know how to create a climate of trust and goodwill among their employees and customers.  The training comes alive as you participate in experiential exercises and role-playing helping you internalize the principles and skills of high achievers.

Welcome to PerformOne Training™ & The Sales Coaching Group™


Organizational Training & Development


We help businesses grow sales, develop leaders and maximize the employee investment by outsourcing your sales leadership, training & development to experienced VPs of Sales. We take on all the work involved with running your sales team, including hiring, training, coaching, running weekly sales meetings, creating a compensation plan, setting metrics and holding the team accountable.   We also help with leadership development, coaching the coach, and strategic planning.

Training options:
.  Workshops & Seminars
.  Retreats & Intensive Bootcamps
.  1-on-1 Coaching & Mentoring
.  Contract VP of Sales

About  Bruce Riggs

Bruce is a sales & leadership coach focusing on helping organizations and executives maximize potential.  He is passionate about helping clients achieve clarity in their businesses.
Bruce Is an Air Force Veteran, Former North American Sales Director, Business Owner/Consultant.
Recognizing that many people lack good information and coaching to achieve great outcomes, he has made it his mission to help educate and coach those in need.  Bruce has an MBA and nearly 60,000 hours of experience in Organizational Development and Training.






“After months of weekly training with our team, we realized in a powerful way the value of on going sales coaching. Bruce is a master at communication both verbally and in writing.” – T. Jones, CEO

“It is clear that Bruce is unique.  He doesn’t read about how to do it – he has done it! He helped us train our new sales leaders and staff.  His coaching produced lasting results… “– G. Posdal, CEO

“Bruce’s years of experience working with all various sizes of companies give him such credibility. His presentations are packed with useful information that businesses could walk away and immediately apply to their business.” – S. Wilt, CEO

  • “Bruce Riggs has been my friend, mentor and business colleague for over 11 yrs.  I respect him for his positive approach to leadership and his collaboration with his team to find win-win solutions within the financial objectives of the company. Bruce showed me the power of being disciplined…” – J. Heimsoth, Director

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